How Do You Spell CIRCULATION FIGURE?

1. A "circulation figure" refers to the numerical representation of the total number of copies of a publication that are distributed and sold within a specific period of time. It is often used as a measurement to determine the reach and popularity of newspapers, magazines, and other printed materials. The circulation figure is crucial for publishers, advertisers, and marketers as it helps gauge the publication's market penetration and potential reach to the target audience.

   To arrive at an accurate circulation figure, publishers take into account the number of copies sold through subscriptions, newsstands, and other distribution channels. This includes both print copies and digital editions. The figure typically excludes copies that are given away for free or distributed as promotional material.

   Circulation figures are reported periodically, such as monthly or annually, and are subject to auditing by independent organizations to ensure their accuracy and reliability. These figures are presented in the form of total copies distributed, broken down by various categories such as subscriptions, single-copy sales, and digital editions.

   For advertisers, circulation figures play a crucial role in assessing the potential impact and cost-effectiveness of advertising in a particular publication. A higher circulation figure implies a broader audience reach and may indicate a higher likelihood of reaching the target customers. It helps advertisers make informed decisions and allocate their resources effectively.

   The circulation figure serves as a key metric in the publishing industry, providing insights into the popularity and market performance of a publication within a given period.

Common Misspellings for CIRCULATION FIGURE

The etymology of the word "circulation figure" can be broken down as follows:

Circulation: The word "circulation" has Latin roots and derives from the Latin word "circulatio" which means the act of moving in a circle. It comes from the verb "circulare" meaning "to revolve" or "to make a circuit". In the context of "circulation figure", it refers to the number of copies of a publication that are distributed or circulated.

Figure: The word "figure" comes from the Latin word "figura" which means shape, form, or figure. In this context, "figure" refers to a numerical value or statistic representing the circulation of a publication.

Combining these two terms, "circulation figure" refers to the numerical value or statistic that represents the number of copies of a publication that are circulated or distributed.

Plural form of CIRCULATION FIGURE is CIRCULATION FIGURES